Use of highlight color
Date: October 6, 2011
We just installed three Xerox HLC 180s. Customers are requesting more digitally customized printing in black with one highlight color. The format gives them maximum visual impact at minimum cost, and each piece can be addressed with tailored messaging. True to its name, these printers output 180 pieces per minute. Using highlighters, you can save some pennies by not doing full-color, but still get the reader’s attention. These machines are popular for postcards, newsletters, booklets, flyers, reports, letterhead, invoices, forms, statements and envelopes. Anyone have a success story to tell?