NEW Autumn direct mail products are ready to mail!
It’s time for the changing of seasons (in most states anyhow!) and with the coming of the crisp Fall weather, fresh Fall ideas abound!
There is no better time than the present to kick off your direct mail campaigns for the upcoming holiday season, and with our vibrant new Autumn direct mail pieces going out to your target audience, you’ll be rounding up customers in no time!
Have a look at some of our newest Autumn direct mail samples:
…or click an image below to scroll through the Autumn Sample Gallery:
The changing of seasons is a good time to take a look at your branding.
As Autumn approaches, so do seasonal changes in brands. For example: Starbucks Coffee will often launch a campaign to offer a special seasonal beverage to just one city before all others. In addition to seasonal product offerings, they also change up the cups they use at the beginning of November and create a buzz around their specific changes – all of this works to encourage consumers to be excited about their new products. This creates brand momentum and leads to higher sales in the fall and winter months.
Launching a seasonal campaign adds value by giving your brand a fresh look and feel, while expanding its personality. A seasonal campaign or offer(s) can also increase sales in slower months to boot – Something Kleenex did, for example was to create fruit-shaped boxes for summer to entice customers to buy in their ‘off’ season.
Of course, with products like vehicles or HVAC units that aren’t able to be simply re-manufactured for looks, you’ll have to seek alternatives such as sales specials, contests, service coupons and other attractive offers. This is where we at PrimeNet can help!
Give us a call at 1-800-826-2869 today to get started.