Targeted Online Ads Increase Direct Mail Response

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Targeted Online Ads Increase Direct Mail Response

Increase Direct Mail Response blog image Tracy

By Tracy Sinopoli, Business Development

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Warm up the Mailbox and Increase Direct Mail Response with Targeted Online Ads: Introducing PrimeWARM

Increase Direct Mail Response blog image PrimeWarm

When you have an eye-catching postcard as part of your advertising campaign, potential customers will pause to look. Now, imagine what happens when they’ve already become familiar with the message BEFORE they’ve taken it from the mailbox?

Because people are naturally comfortable with familiarity, PrimeWARM online ads play on that to provide an added boost to response rates. By the time customers receive their postcard, it will not be the first time they are seeing your message, and they are much more likely to act!

 

And the best news about this add-on:
It’s priced at an incredibly reasonable cost to you!


 

Add PrimeWARM to your Postcard Campaign & INCREASE your RESPONSE!

Here’s how it works to increase direct mail response:

Warm up the Mailbox
Deliver your message to your potential customers in the same geographical areas prior and during your mailing to increase postcard frequency.

Expand your Reach
Deliver the Postcard message to an extended, relevant audience on premium websites!

Increase Response
Postcards + Targeted Online ads have an average lift rate of 25%

Drive Conversions by Remarketing “Lost Leads”


 

Increase Direct Mail Response blog image PrimeWarm ad samples


 

Our dedicated design team can customize your campaign any way you would like, for any industry! (Sample above shows a financial campaign.)
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Contact your PrimeNet representative for pricing at 1-800-826-2869.

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