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Memorial Day is an important time of the fiscal year for many businesses because many customers have finally thawed from Winter’s chill, and they are ready to get out and buy. As the unofficial start of summer, Memorial Day is full of opportunities for enterprising companies to turn a profit. Naturally, your marketing strategy plays a major role in the success of your sales, come Memorial Day weekend.
To help you increase your chances of success, here are
Four Marketing Tips for Memorial Day:
1. Start Your Marketing Early
Many companies wait until the weekend before Memorial Day to begin marketing their special sales. You can get a jump on the competition by beginning your direct mail campaign several weeks early. Be the leader of the pack and send your direct mail piece to your customers two to three weeks before Memorial Day. Start marketing early, and by the